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The Truman Platform

Named after the 1998 film, The Truman Show, the Truman Platform is a social media simulation platform created by The Cornell Social Media Lab to provide researchers a community research infrastructure to conduct social media experiments in ecologically-valid realistic environments. Researchers can create different social media environments with a repertoire of features and affordances that fit their research goals and purposes, while ensuring participants have a naturalistic social media experience.

This current iteration studies the effects of ads on user passive and active use of social media.

Demo:

https://truman-ads-9a2b121757aa.herokuapp.com/. You may enter a random 6-digit ID when prompted to make an account and provide a Prolific ID.

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